Breathelps
Website link: https://halouzkovaaneta.wixsite.com/breathelps
This project is a campaign that aims and increases student’s awareness about proper breathing and thereby reduce their stress from student life. Students are permanently under the stress and proper breathing methods can reduce the stress instantly, it is for free and they can practice it wherever. Many people don’t realize their breath in common life most of the time and aim of this project is to remind the people that so ordinary and mundane activity, like breathing, can help them. The true significance of breath can easily pass us by. The logo of the campaign is printed as a sticker and is placed everywhere around the University to remind them to breathe properly. The function of promoting posters is in catching our eyes, making us stop, realizing ourselves, calming our minds and reminding the importance of proper breathing with certain ironic subtext. The campaign beside posters and stickers has also the website with four exercises, supported by short animations, where students can learn the right methods of breathing. The project should reveal the positive impact of right breathing and share knowledge about proper breathing methods.